Geneva offers a Sales professional considering moving there a multitude of excellent enticements,
including a vibrant national culture, abundant business opportunities and superb
leisure activities.
The very large percentage of high net worth Expats living and working in Geneva
is a clear testament to the vast array of personal and commercial attractions the
city has to offer for discerning foreign nationals.
Switzerland is a country famed for its neutrality. What, perhaps, is less well-known
about the nation – and Geneva specifically – is the stupendous prospects the locale
offers for Expatriates.
Flanked by the Alps and Jura mountains, Geneva is the country’s second most populated
city, after Zurich, with about 185,000 residents. Its metropolitan area hosts a
population of close to 700,000. The city, the capital of the ‘Canton of Geneva’,
is located where Lake Geneva flows into the Rhône River.
The Canton of Geneva is the westernmost canton - or state – of the country. It is
encircled on almost all sides by France and centred around Geneva. The canton of
Geneva is one of Switzerland’s most international areas.
Geneva ranks among the world’s most dynamic and profitable Expatriate business locales,
and serves as the central headquarters for many international companies – including
some of the most notable names in the Banking, High-Tech and Shipping industries.
The city is a busy global hub, due at least in part to the presence of such international
organisations as the United Nations, the International Labour Organization, the
World Health Organization, the World Intellectual Property Organization, the World
Meteorological Organization, the International Telecommunication Union, and the
World Trade Organization.
Economy
Switzerland offers an affluent, serene, and robust modern market economy. The country
boasts little unemployment, low inflation, an exceedingly skilled labour force,
and a per capita GDP that is greater than many of its larger Western European neighbours.
Its low unemployment rate, in fact, remains at less than half that of the average
of the EU nations.
The Swiss economy is deemed to be among the world’s most advanced and flourishing.
In addition, the country continues to be a safe refuge for investors, maintaining
a degree of banking confidentiality.
Often cited as “the EU’s closest neighbour,” geographically, culturally and economically,
Switzerland is the European Union’s second trading partner (the U.S. in number one;
China, number two).
High Quality of Living Index
In a quality of living survey conducted in 2006, Geneva came second on the list
of worldwide cities, after Zurich, which ranked number one. (For the curious in
the bunch, Vancouver and Vienna ranked third and fourth, respectively. Baghdad was
at the bottom of the list.)
The survey takes a long list of determinants into consideration, including political
stability, crime rate, currency exchange regulations, banking services, limitations
(or lack thereof) on personal freedom, medical services, public services, recreation
and housing.
Geneva's economy is largely service-oriented, and the city has a significant financial
sector. Private banking including the management of about one trillion dollars in
assets - and international trade financing are among its key finance areas. The
city also serves as an instrumental commodity trade centre.
Providing all of the pluses of a small metropolitan area, while also offering the
benefits of the superior facilities and services usually found in much larger cities,
Geneva possesses an infrastructure that is among the most outstanding and extensive
in Europe. The city also lays claim to the greatest hotel and catering capacity
in Switzerland, with more than 14,000 beds and 1,100 restaurants.
Major Business Hub
Geneva is truly an international city. It is a place that witnesses the convergence
of world congresses and conferences, and is the base for close to 150 international
organizations.
The city is also the location for the headquarters of many major multi-national
companies, including DuPont, Rolex, Colgate, Procter & Gamble, and INVISTA.
The Technology sector is also well-represented in the city, housing the likes of
Oracle, Hewlett Packard, IBM, Digital, Motorola, Sun Microsystems, and AT&T.
In addition, Geneva is a major player in the global financial markets arena, and
is home to more than 100 foreign banks, including Abn Amro, Deutsche Bank, HSBC,
BNP Paribas, Merill Lynch, Lloyd's Bank, and JP Morgan. More than 50 Swiss banks
are also based there.
Excellent Pastimes
Given Geneva’s attractiveness for influential members of the diplomatic and business
realms, it is not surprising, then, that this amazing city offers a seemingly endless
array of leisure pursuits.
Geneva is teeming with a great selection of artistic and not-so-artistic offerings,
providing locals and Expats the same broad assortment of personal pleasures you
would expect from a sprawling major metropolitan area.
Museums, exhibitions, art galleries and theatres abound, as do wonderful restaurants,
bars and clubs.
The city – and country overall - is clean and safe, while basking in great style
and sophistication. In addition, it is perfectly located for quick trips to the
Swiss and French Alps.
Bearing all of the above in mind, it is no wonder that Geneva attracts such a large
and affluent foreign national contingent. About 45% of the city’s population is
comprised of Expatriates – representing close to 200 nationalities.
Why not check it out for yourself?
For further information about Hungary we recommend that you visit
http://en.wikipedia.org/wiki/Geneva where you will find many useful links
and informative articles to prepare you for your move.